Directly successful

The campaign managers at myhotelshop take care of your online campaigns and increase your direct bookings via your own hotel website. Today we continue with Antonio Hoffmann. He has been campaign manager at myhotelshop since January 2020.

Running a successful marketing campaign as a hotel includes different strategies, platforms, models and points of view. The CPA or Cost Per Acquisition model is one of them and is also available for myhotelshop customers. We talked with two experts at myhotelshop to show you the benefits and advantages of this model.

Search engine optimization is a range of things you can do to position your website in the best light possible in the organic results of search engines.

In close cooperation with the myclimate foundation, the Swiss Tschuggen Hotel Group has already managed to operate completely climate neutral in 2019. Learn more in the blog.

Your website is decisive for the success of your direct sales business. So the quality of your website is crucial. Why and whats the best way - you can read here.

In our new blog series, we introduce our campaign managers in short interviews. Today we are talking to Doreen Lange, who has worked for myhotelshop since 2016.

Google has created a tool to recognize “eco-certified” hotels, and here we’ll show you exactly what that means and how you can use it for your hotel, too.

Our myhotelshop team days 2021 have just come to an end and and that’s why we have done a little research regarding team events.